Today when people hardly find the time and patience to type an URL, the URL shortening service comes to the rescue. gg.gg is one such service that allows huge website URLs containing some hundred characters (hypothetically speaking) to have a shorter URL structure that is not only easy to remember but also saves the possibility of errors.
The exact characters must be entered for a URL else one might be directed to a completely different website. The only way to use the address of such websites is to copy and paste them. Long URLs make sharing them via SMS or forums that allow only a limited number of characters (like twitter which allows only 140 characters in a single post) difficult. They also invite errors and toll ones grey cells into remembering complex names and a slight mistake will result in taking one to a completely different place.
The URL shortener service relieves one from this. The plus point in this shortening service is that they make the long URLs memory and SMS friendly while directing the user to the desired correct page. The first successful URL shortening service was reported to be in 2002- TinyURL, and today there are some several hundred websites that offer this service. gg.gg is a relatively new member and has a long way to go before people see it as the ‘numero uno’ URL shortening service with url shortener chrome plugin.